Modern Marvels · SEASON 13
The Cola Wars
Episode 36 · 2006-09-07

- Documentary
Episode overview
Coke vs Pepsi for world supremacy. Each year, Americans consume more soft drinks than tap water. Available in nearly 200 countries, Coca-Cola alone sells one-billion bottles, cans, and glasses of pop daily, with archenemy Pepsi-Cola a close second. We look at the legendary rivalry between these giants in a $100-billion industry built on little more than sugar and water as they battle not just to quench consumer thirst, but for their hearts and minds as well.
44 minutes
Season 13 episodes
1. Containers2006-01-04
2. Fire2006-01-11
3. Cotton2006-01-18
4. Engineering Disasters 182006-02-08
5. Candy2006-02-14
6. Weird Weapons: The Axis2006-02-21
7. Nature Tech: Avalanches2006-02-24
8. Engineering Disasters: New Orleans2006-02-28
9. Leather2006-03-08
10. Engineering Disasters 192006-03-22
11. Insulation2006-04-26
12. Hi-Tech Hitler2006-05-02
13. Shovels2006-05-03
14. Drilling2006-05-10
15. 80s Tech2006-05-24
16. Ben Franklin Tech2006-05-25
17. Copper Kings2006-06-12
18. Heavy Metals2006-06-14
19. Money2006-06-19
20. BBQ Tech2006-06-28
21. American Eats Special2006-07-02
22. High Explosives2006-07-03
23. Pirate Tech2006-07-12
24. Boneyard: Where Machines End Their Lives2006-07-26
25. World's Biggest Machines 52006-07-26
26. Super Tools: Skyscraper2006-07-28
27. The AK-472006-07-28
28. Nuts2006-08-02
29. Classic Cars2006-08-03
30. Making Medieval Armor2006-08-03
31. Rube Goldberg2006-08-03
32. Batteries2006-08-03
33. Mummy Tech2006-08-23
34. Levees2006-08-30
35. Water2006-09-06
36. The Cola Wars2006-09-07
37. Copper2006-09-13
38. Shotguns2006-09-17
39. Building In The Name Of God2006-09-18
40. Horsepower2006-09-20
41. Renewable Energy2006-09-20
42. Freight Trains2006-09-20
43. Cities of the Underworld2006-09-21
44. Atlantic Intracoastal Waterway2006-09-26
45. Stealth & Beyond: Air Stealth2006-09-27
46. Stealth & Beyond: Sea Stealth2006-09-27
47. Ink2006-10-04
48. Distilleries 22006-10-11
49. World's Strongest2006-10-18
50. Tomcat Sunset2006-11-01
51. Tobacco2006-11-08
52. The Supermarket2006-11-15
53. Breakfast Tech2006-11-28
54. Wine2006-11-29
55. Harvesting 22006-11-29
56. Engineering Disasters 202006-12-06
57. Snow2006-12-10
58. Tea2006-12-13
59. Christmas Tech2006-12-20
60. Wind2006-12-28